by Deb Goeschel | Oct 15, 2020 | Business Tips, Digital Marketing, Inbound Marketing, Tips For Entrepreneurs Small Business
As businesses become more data-driven, post-click landing pages have become increasingly more popular. Why? Because they have the ability to deliver a high ROI. Research shows that companies using 40 or more landing pages generate 120% more leads than those using less...
by Deb Goeschel | Oct 15, 2020 | Business Tips, Digital Marketing, Inbound Marketing, Tips For Entrepreneurs Small Business
I wrote about the WHY of landing pages recently and now want to provide you with a compiled list of resources. There are a LOT of options for creating landing pages. Depending on your hosting platform, you may be able to simply install a plugin and be on...
by Deb Goeschel | Oct 1, 2020 | Branding, Business Tips, Digital Marketing, Tips For Entrepreneurs Small Business
In my last blog post, Ensure Your Social Presence Supports Your Brand, I talked about how to use social platforms to support your brand. Today, I want to talk specifically about why — even if you’re not on any other social platform — it’s important for your...
by Deb Goeschel | Sep 20, 2020 | Branding, Copywriting, Digital Marketing, Inbound Marketing
Whether we love it or hate it (or something in between) social media is a force with which we either choose to contend or not. Personally, I will admit I do have a love/hate relationship with most of it. But as a business owner, I can’t deny the power of social media...
by Deb Goeschel | Sep 7, 2020 | Copywriting, Inbound Marketing, Tips For Entrepreneurs Small Business
I’ve been talking and posting about blogs quite a bit lately, driving home the point that they are a valuable tool in your marketing toolbox. Today, I want to share some tips on how to use your blog posts to generate your social posts … that then drive folks...
