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Are You Really Talking to Your Customers …

Are You Really Talking to Your Customers …

by Deb Goeschel | Jun 20, 2019 | Marketing Messaging, Tips For Entrepreneurs Small Business

… Or do you just think you are? One of the key components of your marketing is your messaging. And one of the key components of your messaging is knowing who your ideal client/customer actually is. A common mistake made by small business owners is trying to reach...
Are You Saying What You Think You’re Saying?

Are You Saying What You Think You’re Saying?

by Deb Goeschel | Apr 20, 2019 | Marketing Messaging, Tips For Entrepreneurs Small Business

You spent valuable time and money preparing. You created your website, business cards, brochures, social pages … and somehow, you aren’t getting the results you want and need. Why? There are several key factors that go into successful marketing materials and...
Your Business Card’s in the Trash

Your Business Card’s in the Trash

by Deb Goeschel | Mar 23, 2019 | Marketing Messaging, Tips For Entrepreneurs Small Business

“Here’s my card, let’s keep in touch.” We’ve all said it and had it said to us … or something along those lines. But how often have you tossed someone’s business card after a networking event because you can’t remember who they are and their card doesn’t tell you what...
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